Article Date: 02/22/2009

EDITOR'S NOTES | Volume 7 - Number 4

Advertising jingles can be very powerful memory tools. For example, you’ve undoubtedly heard (and hummed), “You deserve a break today … at McDonalds.” The ad jingled its way to saturation more than 30 years ago, but we still remember it. Here’s another classic that first hit airwaves in 1981: “Be all ... Log in to view the full text.

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